Introduction

WEC is one of the nation’s largest generators and distributors of electricity and natural gas, providing energy services to more than 4.6 million customers in Wisconsin, Illinois, Michigan and Minnesota.

The current engagement focused on We Energies, a subsidiary of WEC that delivers electricity and natural gas to more than 800,000 customers in Wisconsin.

Opportunity

WEC engaged Fjord/Accenture to accomplish two interrelated objectives for We Energies:

1. Redesign authenticated experience (My Account)

2. Create a new mobile app

My Account - Approach

1. Define Information Architecture

2. Document Major User Flows

3. Create Wireframes

4. Create Interaction Design & Accessibility Guidelines

5. Design High-Fidelity Screens

6. Conduct Usability Testing

Usability Testing

Visual Design

Mobile App - Approach

We divided major features into 3 batches and conducted the following activities for each:

1. Story Mapping Workshop

2. Sketches

3. Visual Design